(Back from Blog Hiatus)  I have an Apple TV - I'm a gadget guy, I work on Digital Media, and of course, want to understand the space.  So I recently purchased a refurbished unit off the Apple online store, and fired it up.  The UI is minimalist, and overall I've been happy except for what I'll call, "The Curse".  Apparently, my Apple TV decides to lose its marbles regularly and just display the Apple logo- no error code, no nothing.  Clicking the remote with cause an auditory "bonk" noting it's working, but the bootup Apple logo is all I have on the screen. I figured it was just a refurb issue.  Then i started searching and found this thread with over two dozen posts from users reporting the same issue.  Apparently factory restore wasn't working and some folks have hunted it down to a possible HDMI handshake issue.  Either way, rebooting my TiVo Series3 and my Apple TV make me cringe...

Update: Version 2.0.2 of Apple TV Firmware is out.  I'm downloading now and will report back if it fixes the issues.