My mother always taught me if you don't have something nice to say, don't say anything at all. I decided to opt out of all the hype/buzz/drivel about the Zune 2 announcement here because quite frankly I've been underwhelmed. But I seem to keep getting emails asking what I think. Sure, I have friends working on it. I've inquired, "Please tell me the player is much much improved" and was told, by a friend "Trust us, it will be". After sending mail to some other friends in Zune-land stating, "I love the iPhone, will I like the Zune?" The response, "Just wait". Hey, I want to like it, but I'm not going to shill for it. I just can't seem to get jazzed up about the product after v1 was such a let down for me personally. Then the company meeting happened. I waited for the big Zune demo and announcement all employees would get one (ala Steve Jobs + iPod). Neither the demo or the rumored announcement happened. How will this device get to escape velocity if we're not firmly behind it?
So I've been waiting, looking the space more as a general consumer than I've been for years. The tepid comments regarding Zune 1 and somewhat quiet introduction of Zune 2 had me concerned earlier this week. Now it appears things are changing. First the team is smartly offering the free update for all customers who purchased Zune 1 - we'll get all the software features. Second, the new devices are definitely a generation ahead of v1. Now, I'm waiting and reading Steve O'Hear from Last 100's coverage on the 5 things Microsoft did right with the Zune 2:
Will I be trading in my iPhone for a Zune 2? Not likely, namely because I love the in-car integration I have with my VaisTech adapter in my Toyota. But I will load up the new software on my Zune 1 and give it another whirl.
Disclaimer The opinions expressed herein are my own personal opinions and do not represent my employer's view in any way.